Law enforcement agencies across New Jersey are increasing patrols and sobriety checkpoints as part of the “Drive Sober or Get Pulled Over” campaign, which will continue through Labor Day on September 1. The initiative is supported by $564,130 in grant funding from the Division of Highway Traffic Safety (HTS) to 102 police agencies statewide. The campaign is part of a national effort to reduce crash risks and raise awareness about impaired driving during the busy summer season.
Attorney General Matthew J. Platkin emphasized the importance of the campaign, stating, “Driving under the influence is not just a bad decision. It’s a tragedy waiting to happen. Every crash caused by alcohol or drugs is one too many. We are committed to reducing the number of preventable deaths and protecting every community across New Jersey. We owe it to each other, to our families, our neighbors, and our future to choose to drive sober and hold each other accountable.”
Recent data from the National Highway Traffic Safety Administration indicates that 12,429 people died in drunk-driving crashes nationwide in 2023—an average of one death every 42 minutes.
State-level data shows that only six states—Alaska, Arkansas, Florida, Kentucky, New Hampshire—and Washington D.C., had a lower percentage of traffic fatalities involving alcohol-impaired drivers than New Jersey. Additionally, New Jersey saw a decrease in intoxicated drivers involved in fatal crashes from 2022 to 2023.
Michael J. Rizol Jr., Director of HTS, also urged caution: “Impaired driving is entirely preventable,” said Rizol. “If you drink or use drugs, don’t get behind the wheel. Make a plan, call a friend, or use a rideshare. The decision to drive sober isn’t just personal. It impacts countless others. We all have the power to choose wisely. Your choices behind the wheel don’t just affect you. They impact everyone on the road. Don’t let one reckless decision turn into someone else’s tragedy. Drive sober. Drive drug-free. Every time.”
Those arrested for impaired driving may face fines up to $10,000 and could be sentenced to prison with a permanent criminal record if involved in a crash.
Last year’s campaign leading up to Labor Day resulted in 633 arrests for driving while intoxicated as well as thousands of speeding tickets and seatbelt summonses.
HTS encourages residents not only to avoid impaired driving but also to discuss responsible drinking habits with family and friends as part of ongoing efforts to reduce alcohol-related crashes and fatalities.
