Wayne Staub Chief Business Relations Officer | New Jersey Business & Industry Association
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C. D. McHugh | Sep 16, 2024

True North Inc. secures five-year NJ statewide advertising contract

True North Inc., an advertising agency with offices in Livingston, New York City, San Francisco, Pittsburgh, and Norwalk, Connecticut, has been selected by the State of New Jersey for a five-year advertising and public relations contract.

An NJBIA member company, True North will collaborate with state entities to provide advertising and media services. True North CEO Steve Fuchs commented on Monday, “We are honored to be chosen to partner with the State of New Jersey through this contract. This opportunity aligns with our commitment to delivering innovative, strategic and impactful communication that makes a difference in the lives of diverse audiences across the state.”

Founded in 1994, True North is an independent agency specializing in communications design, behavior change campaigns, and nonprofit advertising. The agency has produced award-winning work for some of the world’s most recognizable brands over its 30-year history.

True North combines expertise from both public and private sectors with a digital-first approach to engage audiences through meaningful communication. Its "actionable branding" technique aims to build awareness while driving impactful action.

For more information, visit truenorthinc.com or contact Chief Creative Officer Thomas Goosmann at (201) 685-9017, extension 224.

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